Virtue Labs Recovery Shampoo works to repair damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our first-of-its-kind Alpha Keratin 60ku®, this shampoo behaves like a high-powered treatment product that deposits pure, human keratin protein directly into the hair. It fills in cracks in the cuticle to heal hair and repair damage from heat, chemicals, and color treatment. Color-safe, paraben-free, gluten-free. Vegan.
* Results reported by consumer perception study of 42 women who used Virtue Recovery shampoo and conditioner for 2 weeks (10 uses).
97% said hair felt immediately softer
97% felt hair was less damaged
91% felt hair was more manageable
Key Benefits
Nourish dry, damaged, depleted hair back to hydrated health.
Virtue® Recovery Shampoo works to rebuild damaged hair with each use. It gently dissolves daily build-up while filling in cracks of damage to leave hair healthy, soft, and supple.
How to Use
A luxurious, lathering shampoo with a clean but hydrating finish.
Tips For Use: As all Virtue® Shampoos are concentrated, we recommend emulsifying the shampoo in the palm of the hand with a splash of water, and working it into a rich lather before applying to hair.
Active Ingredients
Hydrolyzed Quinoa
This plant-based protein is a remarkable ingredient for hair, enhancing color, moisture retention, and shine.
Hydrolyzed Quinoa
This plant-based protein is a remarkable ingredient for hair, enhancing color, moisture retention, and shine.
Grapefruit Extract
Loaded with vitamin C and anti- oxidants, this refreshing fruit helps revitalize the scalp and returns hair’s vibrance and shine.
Product Overview
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